Remember Ken Bone? He's Team NoiseAware
Remember Ken Bone?
Here's why our startup asked the guy in the red sweater to go to a conference with us:
It all started with a single question.
During a debate in one of the most polarized presidential elections, Ken Bone rose above the fray to become an overnight internet celebrity. Some say he "broke the internet" with the amount of buzz and traffic that he generated. We all know the internet works in mysterious ways. However, Ken Bone was a "bone-a-fide" (sorry, not sorry) superstar that captivated the nation for inexplicable reasons.
Well, it wasn't just the nation that was captivated by Ken Bone. NoiseAwarecofounder, Dave Krauss, was also swept up in Bone-Mania. Through a friend who worked a local TV station in Ken Bone's hometown of St Louis, Dave got in touch with Ken to ask him if he would be interested in working on a promotion with NoiseAware. After a few exchanges, it was clear that Ken Bone was just too darn busy to focus on the promotion.
But that is not the end of the story.
Dave and Ken kept in touch. Over the two years that followed the 2016 presidential election, Ken's internet fame came back down to earth, and NoiseAware continued to work on solving noise issues at vacation rental properties. Then, just a few months before the 2018 VRMA International Conference in Las Vegas, Dave and NoiseAware Director of Business Development, Michael Goldin, were brainstorming ways that they could attract vacation rental managers to their booth for on-camera interviews. And that is when the light bulb went off.
There was one person out there that had a) once considered working on a promotion with NoiseAware and b) got internet famous for asking a single question on live national TV. From that moment forward, the plan was put into motion to get Ken Bone to be NoiseAware's "Conference Reporter" interviewing customers and future customers. It was certainly the most outrageous promotion in the history of VRMA.
And that is how the most lovable internet sensation, Ken Bone joined Team NoiseAware.
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